Monthly Archives: August 2013

Auto-Responder Copy and Control – Establish Bond With Your Network In Personalized Fashion

Auto-Responder Copy and Control – Establish Bond With Your Network In Personalized Fashion

It has always been very important for every business and of any size and nature to build a bond with their customers, gains their trust and loyalty and increase communication with them at every relevant and possible manner, to increase business sustainability, stability and growth. In the fast paced technological world today, these PR measures are done through the internet as it helps in reaching new as well as prospective customers easily and lessens the gap between the customers and the company more effectively. One of the tools that is used to follow-up with new and existing clients and tell them about your new launches, updates, events, happenings and just about any information you want to reach your leads and customers is an auto-responder. However, auto-responder copy and control is a task in itself, especially if you are not well acquainted with its features, usability and its long vertical of potential. Without the full knowledge of how to use an auto-responder or how to write an auto-responder copy, you will either end up doing just the opposite of what you intended to – that is creating a negative impression or you will lose on many potential clients and leads who were earlier actually interested in your business products and services. Sam Schwartz is one of the most influential internet marketers today having the experience over two decades in the marketing and business management field and has been associated with online marketing for as long as it existed. This has helped him and his team to develop business and achieve growth for many of his customers and auto-responder copy and control is one of the key services I and my team provide to our customers to help them convert their leads successfully and build a nourishing relationship with their client and leads’ network.

If you actually see inside any business model, it is all about networking and relationships and this is why, it is important to have tools, resources and business framework that allow the business to communicate with customers on a personal level and develops relationships, which supports long term growth. Auto-responder is highly necessary in the internet marketing, even though many people think to the contrary, because it allows businesses to keep in touch with important clients and allows communicating and scheduling newsletter and other correspondence with clients with much greater ease, saving time, money and effort. If you have a huge list of clients and potential leads with yourself, it would be very difficult and even unprofessional to send those letters personally or through a public network email but if you have an auto-responder, you can send bulk mails daily and even schedule when the newsletter will go out to your network informing about updates, launches, events or just about anything you want to convey in mass form to your subscribed network. If you are going on a vacation but want the communication with your network undisturbed, you can pre-plan the correspondence and schedule it accordingly and hence, even when you are away, things are pretty much operating the same way as you would have wanted. Sam Schwartz and his team understand how to develop auto-responder copy and have comprehensive knowledge about auto-responder control. And, hence if you are looking for a team that can manage auto-responder copy and control on your behalf, we assure you results and better business image in front of your clients.

Auto-Responder Copy and Control – Establish Bond With Your Network In Personalized Fashion

Auto-Responder Copy and Control – Establish Bond With Your Network In Personalized Fashion

Auto-responder copywriting is not a simple job anymore, especially because there are so many mails flooding the Inbox of just about everyone, which has taken away a good chunk of credibility of such mails. The auto-responder copy Sam Schwartz and his team develops for you is not only intriguing, interesting, eye-catching and informative, we infuse the value of you as a business and emphasize on the key principles your business, products and services stands for. We do not only aim to sell through the words in the auto-responder copy, we aim to gain the trust while increasing credibility and supporting the words with loud and clear evidences. We know that these words in the auto-responder copies are important because it reaches the customers directly in their personal mail, which is a great possibility that if explored without care, can turn out to term your mail as cold mails or spam mails, something that will never happen when you hire us. Auto-responder copy and control is a very simple yet time-consuming and intricate job that needs eye for details and keen sense of what the customer needs and what the business has to offer, contribute and provide and thereafter, linking both the aspects to form a chain of words that helps in building the relationship between the company and the client.

Auto-responder control means understanding and knowing all the intricacies involved, starting from writing an appealing, attractive auto-responder copy with effective call-to-action to managing the schedules of when these copies would be sent out to the network, it’s appropriate formatting, helping in converting leads to sales and so on. If you want to keep in regular touch with your clientele and attract new potential leads to become your repeat customers, you have to make sure that you are hiring an experienced team headed by an expert internet marketer and this is where Sam Schwartz comes in. He and his team have expert knowledge about the internet marketing, search engine marketing and reputation management, within the perimeter of which comes the importance of auto-responder copy and control. Sam Schwartz is sure to produce high quality auto-responder copies for you that drive more traffic to your money site, increases leads conversion rates, generate more revenue and moreover, gain trust, credibility and loyalty of your customers.

Auto-Responder Copy and Control – Establish Bond With Your Network In Personalized Fashion

1-Page vs. 2-Page Checkout – Decide Carefully, Increasing Revenue Successfully

1-Page vs. 2-Page Checkout – Decide Carefully, Increasing Revenue Successfully

If you have a nicely designed website and a good layout of high quality products, you should make sure that your checkout process is also easy and convenient for the buyers, as due to high competition in the market – buyers are more or less, always having a second thought about to buy or not to buy. If the checkout process is long, tiring and time-consuming, they will not think twice before abandoning the purchase or postponing the buy. Various studies have shown that the checkout process has a great impact on the sales and even though percentage wise, it might seem low, revenue wise, it can make a great difference in your profits. It is true, however, that for different sites, product base, target audience and the nature of the business, the checkout processes differ in terms of the kind of success rate it brings to the platter, the 2-page checkout page, has been the traditional winners among the buyers and the business owners for long. However, the recent introduction of the 1-page checkout process has changed all that and many people perceive it to be a better checkout process to be integrated with their shopping cart and ecommerce site. And, hence the war between 1-page vs. 2-page checkout began. Sam Schwartz is one of the internet marketing and web designing pioneers, who knows basically everything you can think of when it comes to the internet business and ideology and through his experience, expertise, skills and research, he has been able to understand and identify, that for which business and niche, what kind of checkout process would be best and yield results.

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One thing that the website owner needs to keep in mind is that the checkout process should be hassle free and must be as easy as it can be for the buyers. This will help the buyers to go seamlessly through the buying process, without getting irritated to have to fill in too many forms and pass through too many tabs. It is not only irritating but can be highly time-consuming as well and this is where, many of the buyers who are the first-time buyers of your products, might get a negative impression or vibes and might abandon the purchase. 2-page checkout process has so far never failed to yield the results for the owners but the recent introduction of 1-page checkout process, which is generally similar to the 2-page checkout, just that the 2-pages are integrated into the one and on one side the billing address is to be filled while on the other side, card details need to be given. Many sites go for integrating both the options and then on the basis of the results available after a considerable amount of transactions has taken place, one of the methods is chosen for permanent installation. 1-page vs. 2-page checkout is not actually a competition as to which process is better – it is about the comparison as to which one would work better for you. Sam Schwartz understands the key points and benefits of each of these checkout processes and ensures that he installs and integrates the checkout process that is suitable for your business and for your customers. If needed, he would even go for a trial run of both the checkout processes to be doubly sure about the perception of which process is better and the result of that evaluation would decide the future course.

1-Page vs. 2-Page Checkout – Decide Carefully, Increasing Revenue Successfully

1-Page vs. 2-Page Checkout – Decide Carefully, Increasing Revenue Successfully

Sam Schwartz and his team will ensure that the checkout process is as visual as possible so that the buyers do not get confused as to which step to follow next and are always aware of how many more steps are left to complete the process because of the visually identifiable tabs that directs the process. At the product pages, checkout buttons are embedded in such a way that the consumers do not have to search hard for it as most of the consumers these days are in a hurry. Wasting time to find out as to where to get started can be a problem. It is seen that giving the option to continue shopping at the checkout page has helped in increasing the revenue considerably. Giving the option to register at the site after the checkout has proved to be a decision worthy of making and make sure that continue shopping and checkout buttons are of different colors, so that consumers do not get confused. Make sure that the customer has the links to FAQs, return policy and so on nearby and around checkout process – it adds credibility and allow users to print or email their receipt and cart content or add their cart content to wishlist. Sam Schwartz includes all these attributes and much more at your site, so that the customers are at ease while shopping at your site and do not have to bear the burden of long tiring and laborious checkout and form filling process. If you are making an eCommerce site and have conflict between 1-page vs. 2-page checkout, then Sam Schwartz can help you decide which one will work for you and help your customers to shop hassle free, always.

It is very important that before the checkout, the customers are allowed to preview their order which contains optimized details about payment, shipping fees, product details ordered, discount availed and so on. It will help the customer to be sure of what they are buying and also will avoid hassles later on, just in case. Sam Schwartz and his team know what 1-page vs 2-page checkout means and will help you identify the best checkout process for you.

1-Page vs. 2-Page Checkout – Decide Carefully, Increasing Revenue Successfully